GENTECH archive 8.96-97
Fwd: biggest Austrian dairy company goes GE-free!!!!
- To: firstname.lastname@example.org, email@example.com
- Subject: Fwd: biggest Austrian dairy company goes GE-free!!!!
- From: Purefood@aol.com
- Date: Thu, 27 Mar 1997 06:34:10 -0500 (EST)
From: firstname.lastname@example.org (Reclaim The Streets)
Date: 97-03-26 21:48:17 EST
>Date: Wed, 26 Mar 1997 12:44:32 +0000
>From: Jim.Thomas@uk.greenpeace.org (Jim Thomas)
>Subject: biggest Austrian dairy company goes GE-free!!!!
>this is to inform you of another milestone achievement of the
>Austrain GE campaign.
>The Austria's biggest dairy company (products:
>milk, cheese, yoghurts and any other milk-based product you can think
>of) is announcing TODAY that it has a GE-free policy, that it is
>basically today GE-free and plans to stay GE-free in the future.
>The company called Berglandmilch (which roughly translates to
>mountain milk) has a market share of 50 %(!!) in Austria and also
>exports some of their production to otehr European countries (in
>particular germany but also Spain, Switzerland, Italy etc.)
>It uses two brand names "Schaerdinger" and "Desserta" on their
>dairy products. (The company name "Berglandmilch " is never used.)
>We have been working with this company for some weeks (to check their
>product line!) and have an
>excellent insight into ALL their product compositions. In a stunning way
>Berglandmilch has given us ANY insight in their product quality
>management we asked for (I have NOT seen anything like that in the
> six years I worked for GP).
>GE-free, what does this mean in this case:
>Berglandmilch uses it in the most stringent way there is:
>1) No animal feed containing GE-components (no ge-soy, no ge-produced
>vitamins (f.e. B12), no GE-produced enzymes, NO GE-produced
>2) no GE-enzymes in their products (f.e. NO GE-chymosin
>(cheese-enzyme) in any of their products)
>3) no living GMOs in their dairy products (f.e. for cheese, joghurts, etc.)
>4) no GE-produced food additives in their products (f.e. no
>artificial flavours, vitamines, modified starches, enzymes, etc.)
>They also have a very tight quality managment programm to check their
>coimmittment in the future
>Initially Berglandmilch discussed a more planned release of their
>GE-free policy but due to massive political interventions
>and lobbying to STOP them there plans changed practically several
>times a day for the last three weeks.
>Yesterday at a totally different press conference their chair of the
>board "leaked" their plans (nobody knows why) and today they'll go
>We'll "congratulated" them on their decision.
>This message is to give you the first background info so you can think
>WHEN and HOW they can use this info (which I don't think is the big
>news story outside Austria TODAY) but definitely an excellent lobby
>tool (both politically and for market work) in many countries for the
>days and weeks to come.
>Berglandmilch (turnover about 800 million US$) is - to my knowledge -
>the first big(ger) company that kicked out all GE-realted products
>out of a pretty big product range. They therefore show that what we
>say - we have to and can live without GE-stuff - is possible.
>And we can safely use this example as we had all the insight and we
>can clearly say Berglandmilch is firmly committed to this GE-policy and
>has implemented it by 98% today. One of the small exceptions are f.e.
>the about 10-20% of their milk farmers (40 000 in number) which use
>soy-based feed (which can contain GE-soy today). The remaining 80-90%
>does NOT use soy at all (but grass!!)
>But within the next weeks they'll have changed from soy to a a
>special milk cow feed mix of beans and peas (as a protein alternative
>For further questions please call me, Wolfgang Pekny, Alexander Egit
> or our press officer Florian Faber at the GP Austria office
>GE.-free regards from Austria,
>tel: +43-1-713 00 31
>FAX: +43-1-713 00 30
>email: Thomas.Belazzi@mail.at.gl3 (please use both
>email: Thomas.Belazzi@at.greenpeace.org addresses)
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